Your privacy matters. This policy explains how we handle personal data collected through this website and our newsletter. For data collected in connection with coaching services, please refer to the separate Coaching Agreement.
Who We Are
This policy applies to Your Ultimate Craft, a registered trade name of Luigi Cristalli (KvK 72796650, Amsterdam, The Netherlands), including this website and our newsletter.
What Data We Collect
We may collect the following types of personal data:
- Contact information such as your name and email address when you subscribe to the newsletter or request a resource or service from us.
- Form responses if you choose to complete any optional surveys, forms, or questionnaires sent through our newsletter or website. These may include your reflections, preferences, or other information you voluntarily provide.
- Email interaction data such as open rates, clicks, and subscription status, collected automatically by our email provider to improve communication.
- Booking information when you schedule a consultation.
- Technical information such as IP address, browser type, and pages visited (collected automatically by our hosting provider).
We do not sell or share your personal data with third parties for marketing.
How We Use Your Data
We use your data only to:
- Provide the services or materials you requested from us, including free or paid content, consultations and coaching packages.
- Send you relevant email communications if you subscribe, including newsletters, content, resources, promotional messages for our services, surveys, invitations, special offers, recommendations and updates.
- Improve communication by analyzing anonymous or aggregated email statistics such as opens, clicks, and unsubscribes.
- Ensure the website functions properly and improve performance (anonymous statistics only).
- Respond to any forms or questions you choose to submit.
All communications come directly from Your Ultimate Craft and are not sent on behalf of third parties.
We do not use your data to promote other companies, third party services or unrelated purposes.
Newsletter
If you subscribe to our newsletter, we collect your email address and, if provided, your name.
You may receive optional forms or surveys through the newsletter. Any information you provide in those forms is used only to respond to you or tailor future content, promotional offers, invitations, updates, and personalized messages from Your Ultimate Craft.
You can unsubscribe from the newsletter at any time by clicking the unsubscribe link in any email you receive or by contacting us directly.
By subscribing, you confirm that the email address you provide is your own or that you have permission to use it, and that its use does not violate any workplace, organizational, or third-party policies. You are responsible for ensuring that the address is valid and able to receive email. We are not responsible or liable for any misuse of email addresses submitted without authorization.
We use MailerLite to manage and send newsletters. MailerLite may automatically collect statistics about newsletter interactions (such as opens, clicks, or unsubscribes) to help us improve communication.
All newsletter messages relate only to Your Ultimate Craft. We do not send emails on behalf of other companies and we do not share subscriber data with third parties for marketing.
MailerLite processes your data according to their Privacy Policy and is committed to GDPR compliance.
Your data may be processed on servers located in the EU or, in some cases, outside the EU (for example, in the United States). When data is transferred outside the EU, it is safeguarded under the European Commission’s Standard Contractual Clauses (SCCs) or equivalent legal mechanisms to ensure your rights are protected.
Booking Consultations
If you schedule a consultation through any link provided on this website, in emails you receive from us, or in any materials or resources we share (such as guides, worksheets, or other downloads), your booking details (such as your name, email, and selected time slot) are processed through Cal.com, our scheduling provider. This information is used only to arrange and manage your appointment.
Cal.com is GDPR compliant. Your data may be processed on servers located in the EU or, in some cases, outside the EU. When data is transferred outside the EU, it is protected through the European Commission’s Standard Contractual Clauses (SCCs) or equivalent legal mechanisms to ensure your rights are protected.
Booking details are stored only for administrative, scheduling, and record-keeping purposes.
We do not share your booking data with any third parties for marketing.
Hosting and Statistics
This website is hosted by EasyWP (Namecheap, Inc.).
As part of the hosting service, EasyWP automatically collects basic statistics about site visits (such as number of visitors, pages viewed, and general device/browser type).
These statistics are aggregated and anonymous.
They are used only to ensure the website runs smoothly and to improve performance.
No personal data is stored on your device for this purpose, and no tracking cookies are set.
Your data may be processed on servers located in the EU or, in some cases, outside the EU (for example, in the United States). When data is transferred outside the EU, it is safeguarded under the European Commission’s Standard Contractual Clauses (SCCs) or equivalent legal mechanisms to ensure your rights are protected.
Cookies
We use only essential cookies to make the website function. Any non-essential cookies (for analytics or marketing) are disabled unless you provide consent via the cookie banner. See our separate Cookie Policy (EU) for details.
Your Rights
Under the GDPR, you have the right to:
- Access the data we hold about you.
- Request correction or deletion of your data.
- Withdraw consent at any time.
- File a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).
Contact
If you have any questions about this policy or how your data is handled, please contact:
Luigi Cristalli | Your Ultimate Craft
luigi@YourUltimateCraft.com

